UNLOCK YOUR BRAND CONSUMERS’ EMOTIONS
THROUGH DISCOVERY EXPERIENCES
Drive conversations and unlock consumer emotions in the moment with Miip, the InMobi Discovery Platform.
Miip is a companion who understands the consumer through conversations and personalizes her discovery experience over time.
UNDERSTANDING
CONSUMER EMOTIONS
Understanding consumer emotions along with the underlying context is imperative for Brands trying to position a narrative in the moment for consumers.
CURATE
Miip curates products and services that are highly relevant for the consumer context within the discovery zone.
CONVERSE
Miip nudges the consumer to express herself in response to the curated content in the moment.
PERSONALIZE
Miip personalizes the discovery experience over time, by recursively learning from these conversations.
DISCOVERY ZONES
Discovery zones are the way users discover content in apps. These zones embed standard and advanced ad formats and are designed to deliver the best user experience that drives engagement and action.
Brands can narrate their propositions in the moment with Miip, while still having access to the contemporary mobile advertising products from InMobi.
