"Wattpad is home to a community of 60 million people across the globe - 90% under the age of 35 - who spend over 15 billion minutes a month engaged in original stories. Recognizing the passion and loyalty of its readers, Wattpad teamed up with InMobi to develop an advertising monetization strategy that would, above all, preserve the storytelling experience while appealing directly to its growing global youthful audience. The InMobi solution is paying off, with Wattpad enjoying video ad completion rates at nearly 98%"