微软广告与InMobi的合作拓展至中国大陆
October 26, 2023
今天，InMobi作为一家行业领先的内容、营销和广告技术提供商，正式宣布其与微软广告的合作拓展至中国大陆。…
InMobi与个推签署战略合作备忘录，深度拓展数据与流量合作
August 26, 2019
近日，AI驱动的全球化移动广告和企业营销平台InMobi与专业的数据智能服务商个推与正式签署战略合作伙伴备忘录。移动互联网领域的两大领先者强强联手，将基于数据技术和广告营销技术的深度融合，全方位拓展双方的数据和流量资源合作，探索新一代的数字营销解决方案。InMobi作为全球最大的独立移动广告网路，自2007年成立起，便一直深耕移动端，到目前，其媒体矩阵已覆盖超过32000多款APP。在2012年初进入中国市场后，InMobi取得了高速增长，与中国头部TOP100应用中50%以上的App完成了广告流量变现对接，广泛覆盖中国最优质的移动互联网用户，其中高端iOS广告流量占比达到60%，成为了中国最大的独立移动广告网络和最大的独立移动原生广告平台，堪称为数不多的外资互联网科技公司在中国取得成功的业界典范。毫无疑问，作为一家独立的移动广告平台，其流量的量级与质量，都已达到了行业领军水平。同时，经过十余年的发展和沉淀，通过与数万款知名App的平台的直接广告技术对接，InMobi也积累了大量的优质互联网数据资源。据公开信息显示，其触达的月活跃独立用户已超过15亿。并且，InMobi在2018年收购了美国Sprint旗下移动数据和广告全资子公司Pinsight…
The top 25 mobile advertising ecosystems beyond Facebook (report)
February 25, 2014 • Venture Beat
This is what happens when you ban a mobile advertising company from Facebook.Peter Hamilton, the mobile ad executive dumped by Facebook after violating data storage agreements, has released a marketing report of the top 25 other companiesoccupying the…
The Mobile Advertising Ecosystem Beyond Facebook
February 25, 2014 • Has Offers
The mobile advertising landscape is experiencing rapid change and growth. With the rise of smartphone use and technologies to better serve and track mobile ads, we’ve seen an explosion in the amount of money being spent on mobile advertising over the…
InMobi claims 759M monthly active users, second only to Facebook
February 13, 2014 • Tech Circle
Bangalore- and San Francisco-based mobile ad network InMobi claims that its mobile ad network is reaching 759 million active users per month across 165 countries via mobile devices. In terms of global reach, the firm is now second only to social networking…
InMobi reaches 759 million monthly active users globally, second only to Facebook
February 13, 2014 • Telecom Tiger
InMobi, the world’s largest independent mobile advertising company, on Wednesday said that it reaches 759 million active users per month through their mobile devices.It said that it now second only to Facebook. These 759 million anonymous profiles on…
Leveraging mobile marketing for the connected consumer in 2014
February 11, 2014 • Campaign Asia-Pacific
Mobile advertising spend will make increasing headway in the Year of the Horse. What are the implications for marketers? The year 2013 was an exciting one for marketers around the world. While TV continued to garner the highest advertising dollars, mobile…
InMobi Launches Interactive Video Ad Platform To Help Advertisers Boost Sales On Mobile
February 10, 2014 • Tech Crunch
InMobi is making its biggest push so far in capturing a larger share of the $11.9 billion mobile advertising market, as it launches its new video ad platform today.The new mobile video platform also underscores InMobi’s growing ambitions beyond being…
It all ads up: Adways partners with InMobi
February 05, 2014 • Pocket Gamer
Japan-headquartered digital advertising network Adways is deepening its offering.It's just signed up with mobile ad network InMobi to enable developers using its services to hook into InMobi's global reach.This consists of 120 billion mobile ad impressions…
Can India Create A $100B Software Products Industry?
February 04, 2014 • Techcrunch
So far, India’s over $100 billion IT industry has been built mostly on software services and back office projects delivered by TCS, Infosys andWipro for the likes of Citibank and GE, who have been outsourcing non-core work to save costs over the last…
2 Launches Take Aim at Native Mobile Advertising
February 04, 2014 • ClickZ
InMobi and MobSoc Media both announced new initiatives to make it easier for advertisers to reach mobile users in a more engaging and less interruptive way.Mobile ad network InMobi released its Native Ads Platform that it says lets app developers and…
A Start Up that Competes with Google & Apple
February 03, 2014 • DATAQUEST
The story of InMobi has been an inspiration for Indian start-ups. InMobi was founded in 2007 by Naveen Tewari, and in less than a decade, it has turned into a giant mobile ad network, and a direct competitor to Apple and Google in the mobile ad space.…
InMobi’s Native Ad Platform: empowering app developers to monetize better
February 01, 2014 • Your Story
‘Mobile is big’ is no longer news in 2014 and every technology company has realized the potential of mobile. The shift from desktop to mobile has been quick and all the players in the technology chain have had to adapt fast. Advertisements on mobile…
Researchers: Mobile users at risk from lack of HTTPS use by mobile ad libraries
January 31, 2014 • PC World
Over the past several months security researchers have found serious vulnerabilities in many mobile advertising libraries that could be exploited to abuse the permissions of Android apps or to execute unauthorized code on users’ devices. The risks resulting…
InMobi's native ads let devs deliver a better quality mobile advertisement
January 30, 2014 • Mobile Entertainment
Platform simplifies the delivery of native ads across multiple and discrete publishers. InMobi - who won the ME Award for best advertisement network - launches a new native ads platform today, which gives developers the opportunity to deliver higher quality…
InMobi Launches Its Native Advertising Platform For App Publishers & App Developers
January 30, 2014 • Next Big What
Mobile ad network, InMobi has launched its native advertising platform that will allow developers to deliver ads non intrusively in-app. App developers and companies can now customize ads to suit the design and feel of the app.Native ads enables app users…
InMobi launches native ad platform
January 30, 2014 • The Times of India
BANGALORE: Mobile advertising firm InMobi has launched a platform that will allow app developers and mobile publishers to deliver ads that adapt to the look and feel of the apps downloaded by the users.The technology aims at helping advertisers and publishers…
InMobi launches ad platform that blends with the look and feel of apps
January 30, 2014 • The Economic Times
BANGALORE: Mobile advertising firm InMobi has launched a platform that will allow app developers and mobile publishers to deliver ads that adapt to the look and feel of the apps downloaded by the users. The technology aims at helping advertisers and publishers…
InMobi Shows Off New Native Ads Platform
January 30, 2014 • Mobile Marketing Watch
The native mobile advertising waters are getting crowded.On Thursday, mobile advertising network InMobi announced the launch of its long-awaited native ads platform that allows app developers and mobile publishers to deliver what we are told is a more…
Crid Yu Interview - Is Alibaba struggling to capture the smartphone market?
January 22, 2014 • Fox Business
Jan. 22, 2014 - 2:12 - InMobi's VP and Managing Director, North America, Crid Yu, spoke with Fox Business' Varney & Co. on China’s smartphone market and Alibaba.See the original post here!
